Vahid Nasehifar; Elaheh Mohamadkhani
Abstract
Employees’ performance is always considered by the managers of the organizations to gain competitive advantage. Both job involvement and commitment of employees are necessary for organization. Transformational leaders can improve the efficiency of human resources. Therefore, they use their human ...
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Employees’ performance is always considered by the managers of the organizations to gain competitive advantage. Both job involvement and commitment of employees are necessary for organization. Transformational leaders can improve the efficiency of human resources. Therefore, they use their human resource strategy to enhance employees’ affective commitment and job involvement.
The present study investigated the relationship of human resource strategy and transformational leadership with affective commitment among employees of the Sina insurance company. It was a descriptive survey in terms of methodology and an applied study in terms of objective. For data collection, a questionnaire was administered to 92 participants selected by cluster random sampling. The hypotheses of the study were tested by structural equation modeling (SEM) using partial least squares (PLS). The results showed the positive, significant relationship of the human resources strategy and its dimensions with affective commitment and also the relationship of transformational leadership and its dimensions with affective commitment. The effect of the staff recruitment strategy and intellectual stimulation on affective commitment had the maximum factor loading in the theoretical model of the study.
JEL Classifications: O15; J24; M12
